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SKU’d Thoughts

Think pieces about CPG and retail space in relation to startups.

SKU’d Thoughts 54: Will in-home experiences persist post-pandemic?
Kofi AmpaduNovember 29, 2021Self-care, bath, spa
SKU’d Thoughts 53: What can CPG companies do beyond recycling?
Kofi AmpaduAugust 5, 2021Upcycle, sustainability, Ugly Produce, Health & wellness
SKU’d Thoughts 52: What is the synthetic hair industry missing?
Kofi AmpaduAugust 5, 2021sustainability, Black women, Black founders, Hair Extensions, Synthetic Hair
SKU'd Thoughts 51: Have CPG companies done enough for feminine care?
Kofi AmpaduJuly 12, 2021CPG, Consumer Goods, Women's Health, Vulvodynia, femtech, femcare
SKU’d Thoughts 50: Is it time to shake up the cocktail mixer category?
Kofi AmpaduMay 31, 2021Food and beverage, Cocktail mixers, Cocktail, Healthy drinks
SKU’d Thoughts 49: How is Gen Z shaping the men’s beauty landscape?
Kofi AmpaduMay 31, 2021Beauty, Men's cosmetics, Generation Z, Cosmetics
SKU’d Thoughts 48: Will outdoor activities slow down post-pandemic?
SKU’d Thoughts 48: Will outdoor activities slow down post-pandemic?
Kofi AmpaduApril 9, 2021outdooractivities, hiking, post-pandemic, retail, boots
SKU’d Thoughts 47: How is CPG helping with self-care?
Kofi AmpaduMarch 10, 2021Self-care, Health & wellness, mental health, cpg
SKU’d Thoughts 46: Why I’m investing in mental health
Kofi AmpaduMarch 4, 2021mental health, cpg, stress managemenrt, anxiety disorder
SKU’d Thoughts 45: How are platforms jockeying for the pending U.S. social commerce boom?
Kofi AmpaduMarch 4, 2021social commerce, ecommerce, social media marketing, facebook, tiktok, instagram
SKU’d Thoughts 44: How have consumers impacted corporate sustainability?
Kofi AmpaduOctober 7, 2020sustainability, environment, zero-waste, social impact
SKU’d Thoughts 43: How have Black people have driven the CPG and retail industry?
SKU’d Thoughts 43: How have Black people have driven the CPG and retail industry?
Kofi AmpaduJune 23, 2020Inclusion, Equity, Black founders, CPG, Retail
SKU’d Thoughts 42: What will be the net effect of Coronavirus on consumer products and retail?
SKU’d Thoughts 42: What will be the net effect of Coronavirus on consumer products and retail?

2020 has sucked so far because of the Coronavirus. When we come out of it, consumer behavior is going to be altered.

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Kofi AmpaduApril 2, 2020cpg, Coronavirus, COVID-19, retail, Supply Chain, Customer
SKU’d Thoughts 41: What can we learn from consumer & retail startup exits in the 2010s?
SKU’d Thoughts 41: What can we learn from consumer & retail startup exits in the 2010s?

I researched and analyzed 164 consumer products and retail-retail startups that were founded and exited in the 2010s.

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Kofi AmpaduMarch 14, 2020DTC, Startups, DNVB, Exits, M&A, IPO, Diverse Founders
SKU’d Thoughts 40: What lessons can new brands learn from Nike’s discontinued partnership with Amazon?
SKU’d Thoughts 40: What lessons can new brands learn from Nike’s discontinued partnership with Amazon?
Kofi AmpaduNovember 17, 2019amazon, nike, retail, ecommerce
SKU’d Thoughts 39: Is Instagram the new anchor store for shopping malls?
SKU’d Thoughts 39: Is Instagram the new anchor store for shopping malls?
Kofi AmpaduOctober 21, 2019retail, shopping, shopping malls, instagram
SKU’d Thoughts 38: How have startups changed the CPG space over the past decade?
SKU’d Thoughts 38: How have startups changed the CPG space over the past decade?
Kofi AmpaduOctober 9, 2019Startups, cpg, Consumer Goods
SKU’d Thoughts 37: How is CBD impacting CPG?
SKU’d Thoughts 37: How is CBD impacting CPG?
Kofi AmpaduOctober 7, 2019Cannabis, CBD, CPG
SKU’d Thoughts 36: How are private labels are impacting the retail space?
SKU’d Thoughts 36: How are private labels are impacting the retail space?
Kofi AmpaduOctober 3, 2019retail, private label, brands, amazon, walmart, cpg
SKU’d Thoughts 35: How can brands become a third place?
SKU’d Thoughts 35: How can brands become a third place?
Kofi AmpaduOctober 3, 2019wifi, third place, customer experience, retail
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